Hello! My name is Alex, and I’m an innovative bag & product designer based in London.

With over 10 years of experience designing bags and accessories, I have had the opportunity to collaborate with extraordinary teams on a range of exciting projects. I am passionate about creating products that combine longevity, function and style - pieces that people can enjoy for years.

In 2023-2024, I studied UX/UI Design at Career Foundry. With a background in bag and accessories design, there is a lot of crossover in skills. UX/UI design has an underlying approach - understanding users, solving problems creatively and iterating thoughtfully - remains connected.